A Case Study of a Joint Venture Learning Partnership Between BAA plc & Surrey University
by Richard Dealtry
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This article is a real-time or live case study describing a joint venture learning partnership endeavour between BAA plc, a large public company with a market capitalisation of $10billion, and Surrey University. The primary purpose of this joint enterprise is to build a strategic relationship within which the company and the university can combine their resources to design and manage a series of in-company qualification based management development programmes as an essential part of the company’s learning organization strategy.
It outlines the organizational and policy issues that have influenced the shape and style of the management programmes and also illustrates the role of an electronic infrastructure in the resourcing and facilitation of tactical and strategic knowledge creation. Finally it makes a contribution to the development of the ‘virtuality’ concept in the concept of work-based managerial development in the corporate business environment.
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Research Reports:
- Frequently asked questions with reference to the corporate university
- Case research into corporate university developments
- Case research into the evolution of a corporate university development process
- Envisioning development
- ECUANET – European Corporate Academies Transnational Best Practice Network
- Interim reflections on the corporate university and SME academy business development innovation and its diffusion
- Moving towards optimising demand-led learning – the 2005-2007 ECUANET Leonardo Da Vinci project
Strategic Management:
- Strategic directions in the management of the corporate university paradigm
- Managing intellectual leadership in corporate value
- The real-time corporate university becomes a reality
- The savvy learner
- Integrating programme and process performance QA
- Global corporate priorities and demand-led strategies
Managing Design Parameters:
- Managing the corporate university learning curve
- Establishing a methodology for appraising the strategic potential of the corporate university
- Configuring the corporate university – managing a portfolio of thinking schools
- How to configure the corporate university for success
- Issues relating to learning accreditation in corporate university management
- Design and management of an organization’s lifelong learning curriculum
Best Practice Management:
- Engendering corporate scholarship for top level management performance
- Managing the transition to the corporate university – a synthesis of client research
- Managing the issue of learning relevance in the formulation of corporate learning strategies
- Managing the corporate university watershed
- The new generation of corporate universities – co-creating sustainable enterprise and business development solutions
- The corporate university’s role in managing an epoch in learning organization innovation
- Configuring the structure and administration of learning management
- Exploration of a contextual management framework for strategic learning alliances
- Hunting goodwill along the intellectual equity trail